Cotton Panelled Midi Dress
See how customers are wearing our products on #VirgioIRL
Cost to make
Fabric, trims, stitching, taxes
Serving cost
Packing, logistics, gateway charges
Others
Profits, marketing, rent
VIRGIO price
Other brands (extra) margin
Traditional price
Unlike others who hide behind markups, we're upfront so you can truly value what you wear
Cost to make
Fabric, trims, stitching, taxes
Serving cost
Packing, logistics, gateway charges
Others
Profits, marketing, rent
VIRGIO price
Other brands (extra) margin
Traditional price
Unlike others who hide behind markups, we're upfront so you can truly value what you wear
Innerwear
Enhance my look with a bandeau bra
Footwear
I look perfect with ankle strap heels
The more you wear it, the less it costs you — Because true sustainability starts with durability.
How We Calculate It
Cost Per Wear
=
Price of product
Number of times it's worn
₹4390 per wear
Tested to Last. Certified by Science.
At VIRGIO, every fabric and finished garment goes through rigorous ISO 6330 standard wash tests — the global benchmark for testing a garment’s durability through real-life wash and wear cycles.
Washing
Machine wash, gentle cycle
Ironing
Warm Iron When Needed. Iron On Reverse. Do Not Iron On Any Print & Qr Code
Bleaching
Do Not Bleach
Drying
Do not tumble dry or wring. Dry inside out. Line dry in shade
Carbon
5.68 kg CO2-eq
Energy
95 MJ
Water
74 Litres
Materials
Manufacturing
Shipping
Use Phase
Viiel #IRL
Why We Made This
Some days call for a silhouette that feels effortless yet considered, and this dress was created to answer that need. Designed to celebrate clean lines and everyday ease, it brings together the timeless appeal of denim with a shape that moves beautifully on the body. It is meant to feel reliable and refined, making it easy to dress up or down while still looking thoughtfully put together.
