Cotton Midi Dress With Puff Sleeve
Cost to make
Fabric, trims, stitching, taxes
Serving cost
Packing, logistics, gateway charges
Others
Profits, marketing, rent
VIRGIO price
Other brands (extra) margin
Traditional price
Unlike others who hide behind markups, we're upfront so you can truly value what you wear
Cost to make
Fabric, trims, stitching, taxes
Serving cost
Packing, logistics, gateway charges
Others
Profits, marketing, rent
VIRGIO price
Other brands (extra) margin
Traditional price
Unlike others who hide behind markups, we're upfront so you can truly value what you wear
Innerwear
Enhance my look with a bandeau bra
Footwear
I look perfect with ankle strap heels
The more you wear it, the less it costs you — Because true sustainability starts with durability.
How We Calculate It
Cost Per Wear
=
Price of product
Number of times it's worn
₹2590 per wear
Tested to Last. Certified by Science.
At VIRGIO, every fabric and finished garment goes through rigorous ISO 6330 standard wash tests — the global benchmark for testing a garment’s durability through real-life wash and wear cycles.
Washing
Machine wash, gentle cycle
Ironing
Warm Iron When Needed. Iron On Reverse. Do Not Iron On Any Print & Qr Code
Bleaching
Do Not Bleach
Drying
Do not tumble dry or wring. Dry inside out. Line dry in shade
Carbon
5.60 kg CO2-eq
Energy
77 MJ
Water
1161 Litres
Materials
Manufacturing
Shipping
Use Phase
Why We Made This
Some dresses are made to simply feel good the moment you slip them on, and this one is all about that easy joy. The soft silhouette, the gentle puff sleeves, and the unexpected bow-back detail come together to make everyday dressing feel a little more special. It’s designed for days that call for comfort but deserve charm, giving you a piece that moves effortlessly from brunch plans to casual outings while keeping you relaxed and styled without trying too hard.
