Linen Floral Ruffle Midi Dress
Cost to make
Fabric, trims, stitching, taxes
Serving cost
Packing, logistics, gateway charges
Others
Profits, marketing, rent
VIRGIO price
Other brands (extra) margin
Traditional price
Unlike others who hide behind markups, we're upfront so you can truly value what you wear
Cost to make
Fabric, trims, stitching, taxes
Serving cost
Packing, logistics, gateway charges
Others
Profits, marketing, rent
VIRGIO price
Other brands (extra) margin
Traditional price
Unlike others who hide behind markups, we're upfront so you can truly value what you wear
Innerwear
My perfect match is a stick on bra
Footwear
Pumps are my bffs
The more you wear it, the less it costs you — Because true sustainability starts with durability.
How We Calculate It
Cost Per Wear =
Price of product
Number of times it's worn
₹3690 per wear
Tested to Last. Certified by Science.
At VIRGIO, every fabric and finished garment goes through rigorous ISO 6330 standard wash tests — the global benchmark for testing a garment’s durability through real-life wash and wear cycles.
Washing
Machine Wash, Gentle Cycle
Ironing
Steam iron gently to retain the fabric's natural feel.
Bleaching
Do Not Bleach
Drying
Do Not Tumble Dry or Wring. Dry Inside Out
Carbon
20.56 kg CO2-eq
Energy
343 MJ
Water
282 Litres
Materials
Manufacturing
Shipping
Use Phase